BUTTERFLY EFFECT FOUNDATION
Vision
– Nelson Mandela
Big Idea
Hitting a golf ball 2mm off center can send it 200m in the wrong direction. Changing someone’s life by 2mm could be all that it takes to change the direction of their life.
Often people are looking for the the big things that they can do and change. But to alter the future it’s often not about the next big thing but It’s about the two millimeter.
THE BRAND IDENTITY
The Butterfly Effect
The Butterfly Effect – Is a scientific theory that a single occurrence, no matter how small, can change the course of the universe forever. The butterfly effect is the idea that small things can have non-linear impacts on a complex system. The concept is imagined with a butterfly flapping its wings and causing a typhoon. Of course, a single act like the butterfly flapping its wings cannot cause a typhoon. Yet small events can, however, serve as catalysts that act as starting conditions.
The Blue Emperor
The Ulysses butterfly better known as Blue Emperor or their scientific name Papilio ulysses. Ulysses is the Roman name for Odysseus, who is a hero in Ancient Greek literature. The Blue Emperor is a large swallowtail butterfly from Queensland Australia. The butterfly is one of Tropical Queensland’s most distinctive and unique butterfly species. They are considered to be one of the most elusive and beautiful butterflies.
THE BUTTERFLY EFFECT FOUNDATION
These shifts will have an immediate impact on the child, their home life, their parents and community but more importantly it is the about the long term impact that this could have on a child’s future and that is compelling.
HOW
- children, who wouldn’t normally, be able to access education at aspirational schools
- children who are already attending an aspirational school, but whose families are suffering financial hardship / challenges.
- children who are in aspirational schools who may be suffering from stress, anxiety and depression.
CONTACT US
Address
1 North St
Brisbane, QLD 4000